SCOTT'S DHA GUMMIES FOR BRIGHT LITTLE EXPLORERS

Scott's DHA Gummies - strawberry or orange flavour

 Last Saturday, my family was invited to attend the Scott's Lauches DHA Gummies for Bright Little Explorers. I am sure most of you would know of Scott's Emulsion Cod Liver Oil, my dad is the one that introduced this to me when I was a child.

As children get older, their curiosity manifest in  new ways and moves beyond just asking questions. As mother, we are constantly on the lookout for new experiences to satisfy their children's exploratory needs. Scotts, a Malaysia household favourite from GlaxoSmithKline Consumer Healthcare Sdn Bhd (GSK CH), understanding this need have introduced an innovative and fun product: the new Scott's DHA Gummies.

The delicious range orange or strawberry flavours and in the shape of three different sea creatures - fish, crab, octopus. The DHA component in Scott's DHA Gummies is microencapsulated with a patented technology that locks in the goodness of fish oil without the fishy taste and smell. This is good as my children like them, this helps children that doesn't like the fishy taste and smell. These gummies give children to take in the key nutrients that help support their brain development and growth in a more fun and enjoyable way.

 The launched was held at Aquaria KLCC, in conjunction with the unveiling of Scott's DHA Gummies, Scotts also launched its 'Bright Little Explorers' campaign, in a bid to raise awareness on the importance of DHA in supporting children's brain development as well as helping nurture curiosity and adventurous minds.

Rida Alvi, Senior Brand Manager, Nutrition GSK Consumer Healthcare Malaysia

 A fun variety of programmes ranging from digital media engagement to a partnership with Aquaria KLCC with programmes such as the 'Discovery Hunt' and 'Sleep with Sharks', these are some of the brain-teasing activities Scott's is excited to share with moms and their kids.

The importance of DHA in Children by Dr Ali Azman Minjaj

As part of the launch, Scott's invited an expert to share further on the importance of DHA. Coming from a significant medicine background and clinical training, Dr. Ali Azman Minhaj is a certified paediatrician who has been contributing his expertise to the field. With his knowledge and experience in managing case relating to childhood and neonatal treatments, Dr Ali provided an in-dept sharing on the pivotal role of DHA in children's overall development.

At the launch, Stacy Wallace, General Manager of GlaxoSmithKline Consumer Healthcare Malaysia & Brunei, said, "The new Scott's DHA Gummies ascertains a mother's effort in providing a tasty and enjoyable way to help children meet their daily intake of DHA. DHA helps to support normal brain function and development. A well-functioning brain can help support cognitive abilities such as learning, attention, memory and problem-solving. Scott's DHA Gummies aims to provide moms challenged with busy schedules a helping hand when it comes to contributing to the DHA intake of their child.

You can find more photos of the event at my Facebook Fan Page album 1, and album 2, click on it to view.

A source of DHA (docosahexaenoic acid), a type of Omega-3 fatty acid which is a building block of the brain and eyes, as well as Vitamin D which is essential for healthy growth and development, Scott's DHA Gummies has been launched in addition to the heritage product Scott's Emulsion Cod Liver Oil, to appeal to older children aged four and above.

The new Scott's DHA Gummies is currently available at all leading retail outlets.

More more information of Scott's DHA Gummies, 'Bright Little Explorers' campaign and the Blippar app can be found at http://www.facebook.com/ScottsMalaysia and https://www.scottskids.com/my