Monday, October 17, 2016

Friso Gold reveals technology behind newly improved formulation that preserves nutrient for easy digestion


 Friso Gold's LocNutri is a technology that uses mild heat treatment during milk processing. This preserves that native structure of the nutrient, which is easily digested and help children grow stronger from the inside.

Many parents understand how nutritious food can help to keep little ones strong inside and less prone to common ailments, some may have overlooked the importance of digestion in this aspect. A good digestion plays a key role in building a child's natural resistance against illness.
 Just like above baked cookies, you can see that one on the left are overheating which destroys nutrient.

Not all nutritious food are created equal, some are harder to digest due to overheating during the processing. To ensure that children can easily digest food especially milk and absorb the nutrients in it, Friso Gold has improved its formula with the latest LocNutri technology.

"Damaged nutrients are not easily absorbed by children's intestines. Worse, it may lead to indigestion and stomach discomfort, such as colic, constipation or had stools," explained Indra Balaratnam, Consultant Dietitian.
 At the event, media bloggers and guests are given the grilled chicken, steamed chicken skewer and friend chicken. After eat, scan the code on the picture above or go their website to vote for the easiest digestion that we had. I have chosen the steamed chicken skewer, which is the correct answer.
 LocNutri is a manufacturing innovative that ensures that nutrient milk is not overheated during processing. Thus, it is preserved in its natural, easily-digestible structures.
speech by Ms. Saw Chooi Lee, Managing Director of Dutch Lady Milk Industries Berhad
 The nutrients in milk is crucial to a little one's growth. Not only do they help to build muscle, skin, bones and tissue, it also works to enhance body resistance against illness. "We are committed to strengthen children from inside so that they can keep learning through experiences," says Saw Chooi Lee, Managing Director of Dutch Lady Malaysia.


launched of newly improved Friso Gold formulated milk powder
At the event, Liyana Jasmay, actress, singer and a mother, and Wayne Chua, a familiar face in local Chinese TV dramas also share their parenting experiences on important of children's digestive health.
Wayne is mommy of 4 years old daughter, Celestia. Liyana is mommy of 2 year old daughter, Sofia Arissa.

Mommy Kathy pretending she's feeding the cow.

I have snapped some photos of the event, you can click on my Facebook Album for more photos of the event.

Friso Gold formulated milk powder for children with LocNutri Technology is now available at stores nationwide. If you like to know more information the newly improved formula, visit www.frisogold.com.my
Friso Gold formulated milk powder for children with LocNutri Technology is now available at stores nationwide

6 comments:

  1. My son previously had Friso Gold but he had stop drinking it. With the new formulated, will encourage him to have it again.

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  2. Digestion plays very important role in children health!

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  3. My daughter use to drink this when she was small.. it is a good milk...

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  4. My daughter use to drink this when she was small.. it is a good milk...

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  5. omg you're so fast! ><".. my writeup will be up soon.

    ReplyDelete
  6. Great effort by Friso to educate on eating the right and balanced diet. Nice event.

    ReplyDelete

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